ROKU license

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  • #35872 Reply
    Aaron Drake

    OK – got a sort of weird one – at least couldn’t find anything in the forums about it…
    I recently licensed a track, non-exclusive, direct to client for WWW in perpetuity (use on their site). This didn’t include YouTube preroll or streaming etc.
    They want to try out some targeted advertising through ROKU, Sling and the like and want a price to license the music. Their total buy for the aforementioned is a total of $2k so not a big buy at all. Theyre definitely trying to see if there’s any ROI doing advertising outside of social.

    Any thoughts about what I should charge them?
    Thinking $250 for a 6 month run.

    #35878 Reply
    Michael Nickolas

    That is a tricky one. Maybe price it somewhere along the lines of a regional television advertisement and an internet streaming advertisement, existing music? Maybe $375 but for a year? Don’t know really, just trying to be helpful.

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