Cool thread idea! My first placement is still my favorite – a song of mine was used in a scene on Californication as the music David Duchovny’s character is listening to in his car. From memory I was paid $3500 upfront and have probably made more than that in backend over the years – that show has literally been screened in countries I’d never heard of. If only my other placements were that sweet!
For anyone who remembers the movie Broadcast News, there is a scene where the Albert Brooks character is supplying the anchor with dialog over the phone during a live broadcast and after watching the anchor read his dialog almost verbatim on his TV he says almost incredulously “I say it here, it comes out there”. Watching that first placement on TV was a bit like that – “I wrote it here, it comes out there”.