[Art Munson]

It could be that your genres just sell better in other libraries.

That’s true for one of the libraries I’m in but for a couple of others the genres that sell are all over the map.

[Art Munson]

i’ve tweaked the metadata, changed categories and everything else you could imagine to get more attention there…i’m in year 4 w/them and read everything in the knowledge base

Hey Jay, your situation is similar to mine. I know I could do more at AS but I do tweak the metadata, change categories, listen to the top sellers, upload new tracks, etc. It’s hard to stay engaged with AS when after a few years and over 600 tracks (includes alts) it amounts to about $115 per month. This is way below what I get from other RF sites and a miniscule percentage of my PRO monies.

[Art Munson]

Jay – i’ll probably just leave my sound effects there and take my music out if this keeps up – Jay

Well as far as I inderstood it you can’t just take stuff out from AS before a 5 year period, so Jay plese let us know about your progress with that, as I’m sure others here are feeling the same way as you about leaving tracks on there ,now that PPC is on…

[Art Munson]

I know what you’re talking about , some tracks you just want to keep.

I have 50+ tracks signed with exclusive libriaries (with no reverse clause), some of them have performed well some not. A lot depends on who you are dealing with, and how big is the publisher/library.

But keep in mind that some non exclusive have a 5 year retention clause, so if in the meantime you find  great exclusive deal for your track, you wont be able to bring it home.

Perhaps hold on your track a little longer and see if the right chance comes along…but not too long to keep it forever in your drawers 🙂

[Art Munson]

I just listed them here: https://musiclibraryreport.com/s-to-s/stereobot/. Please leave feedback there.

[Art Munson]

Welcome to the site Pepe.

In perpetuity, in this case, most likely means that any show, film etc they place the song with will remain in perpetuity with that placement. That’s pretty typical.

I would say 5 years is too long. 2 to 3 years is fairer. Also you should tie a dollar amount to that placement for them to keep the song exclusively after the term. I would think $500-$1000 if you need the money. Personally I find it hard to give up a copyright. If you feel great about the company and they have made placements with you, it’s your call.

[Art Munson]

AudioSparx
Member

Hi All,
We appreciate everyone’s thoughts on any program we start up here at AudioSparx.
Our pay-per-click Track Campaign service simply offers vendors here a marketing tool they can utilize to get a brand new, dynamite track quickly in front of our clients with substantial visibility.

Actually no. What you are doing is a not a good service to your clients. With PPC your clients will find first the tracks that fall under the PPC campaign not necessarily the best ones for the client itself.
Manipulating a market like this is unfair and morally wrong. I know we’re all used to being under these circumstances, but   it’s been proven more and more often that our economy cannot be based on fantasy marketing any longer.
Content alone should be what drives a purchase.
With the introduction of PPC, you should give all your existing vendors the choice to cancel any agreement they have in place with you.

[Art Munson]

Please see: https://musiclibraryreport.com/blog/specific-music-library-questions/

[Art Munson]

@music_pro. Please discuss all library related questions on their appropriate listing pages.

[Art Munson]

I would think you would have to contact them individually.

[Art Munson]

Which is exactly why I said….

The ultimate question is not whether PPC is fair, it is whether the results justify the expense.

The end result of having PPC is that it muddies the waters and purposely tries to obscure the true search results.

Going back to Google. In the last couple of years they have been skewing their organic search results with paid advertisers and are under investigation in the U.S. and Europe. Not serving them well either.

In my opinion having good language skills, being able to keyword effectively, and understanding the potential/likely uses for your music are much more important than PPC.

Very true but that is a different issue.

[Art Munson]

Advice said: “So how exactly does this work with respect to AS?”.

It’s not available now and I believe it was under the “Marketing” tab. They are planning to re-introduce it in 2013, thus this discussion.

[Art Munson]

@advice and #tag. Pay Per Click (PPC) is a system where you pay to have your product return first in any search results, in this case music. Google built a multi-billion dollar business on this concept.

[Art Munson]

Notwithstanding anything that you said MichaelL there are other aspects.

I seldom used PPC when it was implemented at AS as I never liked the concept. I applauded AS’s decision to drop it and to “level the playing field” as I thought it a worthy goal. From my understanding the decision to re-instate it was because some composers were complaining.

And as long as we are throwing real life examples around I will (once again) present mine. I developed and ran a very successful Internet business in the 90s and tried various ways to advertise my products, including PPC. Initially with Goto.com, Yahoo and finally Google Adwords. None of those avenues could prove to me that they were a viable way to advertise. But I and my competitors were generally on the first page of the *organic* search results with our products because of our content not because we paid to be there. My point is that a level playing field is more equitable to all, including clients who will be exposed to a wider variety of products, in this case music.

One of the things that Google does do is make a clear delineation of organic searches and paid searches. Something that AS did not do. PPC results looked like organic searches. They say they will change this when they re-instate PPC so we will see.

Regardless of what AS does it will not change how I feel about working with them as I have gotten a great education and always enjoyed working with Barbie. I will continue to upload my music and try to learn and improve my sales but I stand by my comment that I don’t think this decision serves them well.

[Art Munson]

This might help.

Copyright Questions

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